Topic “Proxama”

UK Issuers Consider Using Trusted Execution Environment with HCE, According to Vendor

NFC Times Exclusive – UK-based vendor Proxama said three issuers in the UK and one in Spain are planning to launch HCE in 2015, and one or more of them are considering using a trusted execution environment, or TEE, to add security to the implementations.

The Push and Pull of Proximity-Marketing Campaigns

By: 
Kiona Smith-Strickland

NFC Times Exclusive: Proximity marketing firms in the U.S. and Europe say that their most successful campaigns see tens of thousands of taps or scans, but amid growing interest in Bluetooth low energy, they say that it is important not to over-use push advertising.

Industry Experts See Different Roles for NFC and BLE

By: 
Kiona Smith-Strickland

NFC Times Exclusive: Despite a widespread belief in some circles that NFC and Bluetooth low energy, or BLE, are in competition, a number of observers say they believe that the two technologies will fill complementary market niches, especially in retail marketing and wearable devices.

Tag Marketing Platforms Gain Momentum as More NFC-Enabled Smartphones Roll Out

By: 
Kiona Smith-Strickland

As NFC-enabled mobile devices reach the market in larger numbers, announcements of commercial-grade NFC-enabled advertising campaigns have also increased, demonstrating that the market for NFC-enabled marketing is beginning to materialize.

NFC Tag Platform Providers: Tags Gaining Ground on QR Codes

While awareness and use of NFC still is substantially behind that of QR codes when it comes to consumers using interactive advertising displays, NFC appears to be gaining ground.

Taxis in Major U.S. Cities to Get NFC-Enabled Video Ads

Riders in 5,000 taxicabs in the U.S. would be able to tap on NFC tags on video advertising screens to download apps, brand information, coupons, maps, music and videos, according to technology suppliers that have equipped the taxis for potential advertising campaigns.

New NFC Tag Campaign Rollouts, Partnerships, May Signal Uptake in UK Market

Several recent announcements indicate that the market for NFC-enabled marketing campaigns in the UK is starting to gather steam.

Clear Channel to Launch Its Permanent NFC Outdoor Advertising Panels in March

Large outdoor media company Clear Channel will commercially launch its NFC-enabled outdoor advertising network in major cities in the UK in March.

Outdoor NFC Campaign Promotes Australian Launch of Zero Dark Thirty

Marketers and distributors of the Australia release of the action movie Zero Dark Thirty are tapping NFC technology to help promote the film. 

London Hackathon Designed to Bring NFC Apps Closer to Market Launch

Organizers of a recent NFC hackathon in London gave “kick-starter” funds to two teams of app developers and handed out other awards, all in an effort to bring the apps closer to a market launch.

HEADLINE NEWS

Mastercard Backs Open-Loop Transit Payments in Taiwan’s No. 2 City

NFC TIMES Exclusive Insight – Kaohsiung, Taiwan’s second-largest city, plans to enable riders to enter subway gates by tapping contactless EMV credit cards and NFC wallets by the end of the year, working with Mastercard.

Analysis: Apple Touts Growth, as It Releases First Global Transaction Figure for Apple Pay; but Service Continues to Face Challenges

NFC TIMES Exclusive Insight – Apple released the number of global transactions for its Apple Pay service–believed to be the first time it has done so–as the tech giant touted a tripling of transactions to more than 1 billion for the latest quarter. Apple also disclosed plans by two more large U.S. retailers to accept contactless payments and announced that another major country, Germany, would support Apple Pay, later this year.

Japan’s SoftBank Group Plans Digital Payments Service; Can It Convince Consumers to Part with Their Cash?

NFC TIMES Exclusive Insight –  SoftBank Group’s reported plans to launch a mobile digital payments service in Japan by year’s end–collaborating with Indian mobile payments provider Paytm–is an attempt by SoftBank Group founder Masayoshi Son to do what other large companies have tried and failed to do: wean Japanese consumers off of cash.

Garmin Unveils New Smartwatch Series Supporting Garmin Pay

NFC TIMES Exclusive Insight – U.S.-based wearables maker Garmin has introduced a fourth smartwatch to its lineup of devices supporting its NFC-enabled payments service, Garmin Pay, the high-end D2 Delta watch series targeted at aviators or aviator wannabes.

Hong Kong Subway Operator and Majority Owner of Octopus Pursues QR Code-Based Transit Payments

NFC TIMES EXCLUSIVE Insight – Hong Kong’s MTR Corp., which runs the city’s subway system, next month will accept tenders from technology and payments providers for a QR code-based fare collection service that will serve as an alternative to its much-used contactless Octopus card.

Open-Loop Payments Connected with Campus ID Cards Not to be Included in Apple Wallet

NFC TIMES Exclusive – NFC-based student ID cards provisioned to Apple Wallet beginning this fall won’t include the open-loop debit payments that are often part of plastic student ID cards, NFC Times has learned.

Milan Launches Support for Open-Loop Transit Payments; Other Cities Move Toward Accepting EMV Payments

NFC TIMES Exclusive Insight – Milan is the latest city to enable collection of fares by contactless bank cards and NFC phones, with public transport company Azienda Trasporti Milanesi, or ATM, rolling out the service to more than 100 stations on its metro system. The company plans to expand the open-loop payment service to buses and other surface transport modes it manages.

Google Launches First Major Pays Wallet in Germany, but Growth Prospects Appear Dim

Jun 27 2018

NFC TIMES Exclusive Insight – Google Pay launched today in Germany, making Google the first of the major backers of a Pays mobile wallet to launch service in the country. Yet, prospects for Google and any of the other international Pays that decide to launch in Europe’s largest economy are not promising.

UnionPay Pushes Open-Loop Transit Payments, as It Seeks to Stay Competitive with Alipay and WeChat Pay

NFC TIMES Exclusive – China’s major bank card network China UnionPay is badly losing the battle for mobile payments market share against Ant Financial and Tencent Holdings, and now the two Internet giants have turned their attention to enabling mobile transit ticketing across the country.

Taiwan’s EasyCard Gives Stark Example of Problems Some Major Transit and E-Money Payments Providers Face in Enabling Mobile Payments

NFC TIMES Exclusive – HANOI, Vietnam: For several years, EasyCard Corp. of Taiwan has been seeking to enable its popular transit fare collection and retail e-money service for mobile and other digital payments, but it has hit several roadblocks along the way.

Launch of Apple Pay in Japan Boosts User Numbers for Mobile Suica, but Most Transactions Still Use Cards

Jun 9 2018

NFC TIMES Exclusive – HANOI, Vietnam: Since Apple Pay launched in Japan in the fall of 2016, the number of users for the Mobile Suica transit and retail payments application has grown by 50%, although the vast majority of transactions for Suica are still conducted with cards.

Apple to Enable Campus ID Cards in Wallet but Doesn’t Announce Opening of NFC Chip

NFC TIMES Exclusive Insight – Apple will enable colleges and universities to add NFC-based student ID cards to its Wallet with OS upgrades to its Apple Watch and iPhone, the tech giant announced Monday on the opening day of its Worldwide Developers Conference.