Topic “Proxama”

UK Issuers Consider Using Trusted Execution Environment with HCE, According to Vendor

NFC Times Exclusive – UK-based vendor Proxama said three issuers in the UK and one in Spain are planning to launch HCE in 2015, and one or more of them are considering using a trusted execution environment, or TEE, to add security to the implementations.

The Push and Pull of Proximity-Marketing Campaigns

By: 
Kiona Smith-Strickland

NFC Times Exclusive: Proximity marketing firms in the U.S. and Europe say that their most successful campaigns see tens of thousands of taps or scans, but amid growing interest in Bluetooth low energy, they say that it is important not to over-use push advertising.

Industry Experts See Different Roles for NFC and BLE

By: 
Kiona Smith-Strickland

NFC Times Exclusive: Despite a widespread belief in some circles that NFC and Bluetooth low energy, or BLE, are in competition, a number of observers say they believe that the two technologies will fill complementary market niches, especially in retail marketing and wearable devices.

Tag Marketing Platforms Gain Momentum as More NFC-Enabled Smartphones Roll Out

By: 
Kiona Smith-Strickland

As NFC-enabled mobile devices reach the market in larger numbers, announcements of commercial-grade NFC-enabled advertising campaigns have also increased, demonstrating that the market for NFC-enabled marketing is beginning to materialize.

NFC Tag Platform Providers: Tags Gaining Ground on QR Codes

While awareness and use of NFC still is substantially behind that of QR codes when it comes to consumers using interactive advertising displays, NFC appears to be gaining ground.

Taxis in Major U.S. Cities to Get NFC-Enabled Video Ads

Riders in 5,000 taxicabs in the U.S. would be able to tap on NFC tags on video advertising screens to download apps, brand information, coupons, maps, music and videos, according to technology suppliers that have equipped the taxis for potential advertising campaigns.

New NFC Tag Campaign Rollouts, Partnerships, May Signal Uptake in UK Market

Several recent announcements indicate that the market for NFC-enabled marketing campaigns in the UK is starting to gather steam.

Clear Channel to Launch Its Permanent NFC Outdoor Advertising Panels in March

Large outdoor media company Clear Channel will commercially launch its NFC-enabled outdoor advertising network in major cities in the UK in March.

Outdoor NFC Campaign Promotes Australian Launch of Zero Dark Thirty

Marketers and distributors of the Australia release of the action movie Zero Dark Thirty are tapping NFC technology to help promote the film. 

London Hackathon Designed to Bring NFC Apps Closer to Market Launch

Organizers of a recent NFC hackathon in London gave “kick-starter” funds to two teams of app developers and handed out other awards, all in an effort to bring the apps closer to a market launch.

HEADLINE NEWS

Apple Pay Enables Ventra Closed-Loop Fare Card in Chicago after Long Delay

NFC TIMES Exclusive Insight – Apple has finally made good on plans to enable fare payments through Apple Pay with the closed-loop Ventra card from the Chicago Transit Authority, or CTA, the latest major closed-loop card the tech giant has enabled in recent months.

Visa Rolls Out SoftPOS technology as It Seeks to Promote Acceptance of Contactless by More Small and Micro-Merchants

NFC TIMES Exclusive Insight -  Visa is rolling out what it calls “Tap to Phone” technology to 15 global markets, as it seeks to enable millions of small and micro-merchants that now mainly take cash to also accept contactless EMV credit and debit cards and credentials on NFC devices.

Trip-Planning Apps Moovit and Transit Enable Ticketing and Payments for Another Transit Agency

NFC TIMES Exclusive Insight – Multimodal trip-planning apps Moovit and Transit have introduced ticketing and payments in their apps for another North American transit agency, following an emerging trend for trip-planning apps to enable users to plan, book and pay for their rides all in one place. The app providers are offering the extra service as they seek ways to give users a better mobility-as-a-service experience.

Australia’s Commonwealth Bank Seeks to Expand Involvement in Public Transit and Other Mobility Payments Projects

NFC TIMES Exclusive Insight – Commonwealth Bank of Australia, the acquirer and processor for the open-loop payments service rolled out by Transport for New South Wales in Sydney, says it is negotiating with transit officials in other Australian states to help launch similar payments services. It also hopes to be involved in payments for mobility-as-a-service platforms.

Report: Nearly Two-Thirds of Survey Respondents Say They’ve Used Contactless Cards During Pandemic

NFC TIMES Exclusive Insight – There’s more evidence that the Covid-19 pandemic is helping to change the way that consumers pay, with more use of contactless cards, mobile wallets and e-commerce channels, according to the “World Payments Report 2020” published Tuesday by global consulting firm Capgemini.

UK Public Transit Officials in Midlands Seek to Replicate London’s Success in Pay-as-You-Go Contactless

NFC TIMES Exclusive Insight – Transit officials in the Midlands in the UK today are calling on the government to fund a London-style contactless fare-payments system across this large section of the country, which would enable riders to tap to pay for trips on rail, bus and tram networks with either closed- and open-loop cards and credentials on smartphones.  

Post-Lockdown, Transit Riders Want Agencies to Run Vehicles More Frequently, Provide Real-Time Arrival Information and Offer Contactless and Mobile Payments

NFC TIMES Exclusive Insight - Up to a third of transit riders in several cities say contactless payments and mobile ticketing would encourage them to return t

New York’s OMNY Project Completes Major Milestone, as Transit Officials Point to Steady Growth in Adoption

NFC TIMES Exclusive Insight – New York’s Metropolitan Transportation Authority says it is seeing steady growth in use of its OMNY open-loop fare payments system by customers–though overall open-loop payments remain small–as the agency continues its phased rollout of acceptance of contactless EMV bank cards and NFC Pays wallets. 

In-Depth: Trip-Planning Giant Moovit Begins to Enable Ticketing and Payments, as Rivals Make Similar Moves

NFC TIMES Exclusive Insight – Moovit, which bills itself as the world's largest “urban mobility app,” has begun to enable public transit ticketing and payments from its platform, as it seeks to deliver what it says is a true mobility-as-a-service experience for users.

Los Angeles Transit Authority Follows Through with Plans to Enable TAP Card for Apple Pay; Google Pay to Follow

NFC TIMES Exclusive Insight – Another major U.S. transit agency has introduced a virtual closed-loop card for Apple Pay this week, with the Los Angeles County Metropolitan Transportation Authority, or Metro, announcing the move Thursday. It comes a couple of days after the Washington (D.C.) Metropolitan Area Transit Authority, or WMATA, announced it had put its SmarTrip closed-loop card on Apple’s NFC-enabled devices, as well.

Apple Enables Virtual SmarTrip Fare Card for Apple Pay in Washington, D.C., with More Closed-Loop Transit Cards Expected This Year in U.S.

NFC TIMES Exclusive Insight – Apple added support for its latest closed-loop transit card for Apple Pay, enabling customers of the Washington Metropolitan Area Transit Authority, or WMATA, to tap their NFC-enabled iPhones and Apple Watches to pay for rides with WMATA’s SmarTrip virtual card.

Insight: Apple’s Long Game Pays Off, Conquering Resistance to Apple Pay from Banks in Europe and Beyond

NFC TIMES Exclusive Insight – It’s coming up on six years since Apple announced its groundbreaking digital-payments service, Apple Pay. And while consumer adoption remains a work in progress, Apple has had considerable success gaining participation from banks and other issuers in what is now more than 50 countries worldwide.