Turkish mobile operator Turkcell, one of the first telcos to commercially launch NFC, is introducing a new mobile wallet that includes a PayPal-like service enabling consumers to pay for purchases by entering their phone numbers on point-of-sale terminals.
The new Turkcell Wallet will continue to enable users to tap to pay if they have an NFC-enabled phone and SIM, as with the telco’s previous wallet. And the new wallet also will offer separate e-commerce payments with just a phone number, along with person-to-person funds transfers, airtime top-ups and coupons and offers.
But the face-to-face payments service, designed to enable users to make physical-world payments with their phones, is an acknowledgement by Turkcell that the telco’s NFC rollout is not taking off as expected. Still, Turkcell's mobile wallet product manager, Ergi Sener said the telco is not backing off of NFC.