NFC TIMES Exclusive Insight – Moovit, which bills itself as the world's largest “urban mobility app,” has begun to enable public transit ticketing and payments from its platform, as it seeks to deliver what it says is a true mobility-as-a-service experience for users.
The trip-planning app, which was acquired by Intel in May, is announcing today it has enabled riders of a group of 13 small and mid-tier public bus agencies in the U.S. states of Ohio and Kentucky to purchase and validate tickets in the Moovit app. Moovit’s head of growth and marketing told NFC Times that the company plans to enable mobile payments and ticketing in other cities, as well. Providing ticketing and payments will also help Moovit keep pace with rival trip-planning apps, such as Transit, which also are beginning to enable users to book and pay for trips on buses, trains and other transit modes.
NFC Times in May had first reported that the Ohio-based consortium, called NEORide, was in talks to enable ticketing through Moovit, following the group’s integration with Canada-based Transit app last year and also with the Uber app in July. The Uber ride-hailing service app has a public transit component.
