NFC TIMES Exclusive – Despite the resurgence in demand for NFC technology with the launch of Apple Pay in 2014, followed by other NFC-enabled “Pays” wallets and the separate rollout of HCE technology by Google, use of QR codes for mobile payments continues to grow in popularity globally.
Large merchants, mainly in the U.S., are helping to lead the way, seeing QR codes as a way to offer mobile payments–often combined with rewards and offers–from their own apps for customers who use either Android or iOS devices. In some cases, merchants, such as Wal-Mart Stores, are refusing to accept contactless payment at their terminals, freezing out other wallets that support NFC, as they seek to control more of the payments ecosystem.
Wal-Mart rival Target is expected to follow suit. And some big merchants in the UK, such as Tesco, and in France and elsewhere have also chosen QR codes over NFC for their apps.